The Delay of Bond 25

The latest word about "Bond 25" is that it will start hitting theaters in April 2020.

Assuming the franchise keeps to the schedule, this will be the first time in over three decades that a Bond movie has entered the summer box office fray.

More significant, however, is the fact that an April 2020 release date will mark the second longest gap between one Bond film and the next in the series' nearly six decade history. coming only after the nearly six-and-a-half year gap between Licence to Kill and Goldeneye--a function of not just the production headaches of this like every other long-running, big money franchise, but among other things (not least, the death of producer Albert R. Broccoli), the culmination of a long trend of decline culminating in particularly weak box office performance of Licence to Kill; and the end of the Cold War with all it implied for the spy genre.

Nothing really comparable is operative this time around. (Spectre was considered a letdown, but with nearly $900 million banked it was still one of the more successful installments in the franchise's history, even after adjustment for inflation, while comparison with the preceding film Skyfall was unrealistic, given the exceptional interest, and marketing opportunities, the fiftieth anniversary of the series provided, and which did so much to make it the series' highest earner of all time.) And there seems to be no real consideration of wrenching changes in the series' tone, aesthetic, theme--the course of the rebooted series, if anything, reaffirmed by the choice of Cary Fukunaga to helm and Phoebe Waller-Bridge (groan) to cowrite the script.

Rather the delay has me thinking of how a slower rate of output has been the norm for the series this century. The current plan will mean five Bond films in seventeen-and-a-half years--once every three and a half years, almost twice as long as was the norm pre-reboot. (Forty movies between 1962 and 2002, with that rate maintained even in later periods, two Bond films following Goldeneye in a mere four years.)

It all strikes me as underlining what is too little admitted, what is almost immediately beaten down by the boosters when anyone breathes any such word about any series--the franchise's increasing difficulty staying relevant.

When it started out this was simply not a problem. In the '60s the Bond films, without apparent strain, contributed to and rode a wave of popular fascination with spies and jet age glamour, but what really made the series was something more distinctive to it--the series' invention of the action-adventure blockbuster, both the technique for making such films (the fast-paced, set piece-centered structure that casts logic to the wind, the battery of cinematographic and editing technique that derives the most impact from those thrills).

No one else achieved anything really comparable then, despite wide imitation, which tended to settle for copying its more superficial elements. (A suave superspy? Let's do that, they all thought. But making an action movie to compare with the Bonds was generally beyond them, as a glance at the relatively high-profile Derek Flint movies shows.) This near-monopoly on its style of action movie-making remained the case even after the flood of Bond knock-offs turned into a comparative trickle, so that after the series' period of real originality (that first decade and its first half dozen movies) passed, and the novelty was reduced to an occasional set piece or gimmick that would stick in the popular mind, and it became repetitive of its own successes and derivative of those of others to sustain the glitter of the brand name (unmistakable in the chase-packed, blaxploitation-themed Live and Let Die), there was not a whole lot of real, head-to-head competition. (The French Connection, Dirty Harry, sure, they were hits--but they were doing something fairly different.)

Still, if slow, Hollywood did begin to catch up, Star Wars a signal moment in the process, while by the '80s Hollywood was adroit enough at this that the latest Bond movie could get lost n the summer crowd (up against Rambo and Mad Max and Commando in '85, against Predator and Robocop and Lethal Weapon and Beverly Hills Cop in '87, against Indiana Jones and Lethal Weapon again and Batman in '89).

It got tougher still in the '90s, while by the twenty-first century it seemed like there was a new installment in a big-budget action franchise at the multiplex just about every week of the year--while the series' dispensing with much of what had made it distinctive made its standing out all the harder. (Already with Licence to Kill the results were looking like a generic '80s action film--while the producers' discomfort with the flamboyant plots and the self-indulgence of the character cost them much of what personality they had.)

As a result, instead of an assembly line more or less reliably chugging out Bond movie after Bond movie under the same team (director John Glen, who had been with the Bond franchise since the '60s, helmed five Bond movies in a row in the '80s), they have strained to "make it new" (ironically, while following the course of everyone else--"make it dark").

In the '90s changes of directors became frequent, while increasingly selecting the sort of "auteurs" who originally had no place in a franchise dominated by a creative producer (Broccoli a recipient of the Academy's Irving Thalberg Award for a reason). First there was the art-house break-out Lee Tamahori, given the charge of the 40th anniversary film Die Another Day, even before the reboot saw a turn to such directors as Marc Foster, Sam Mendes, and now the aforementioned Fukunaga. Again, the grosses have been good, but I am unconvinced this particular practice has really been all that helpful. There has, too, been the attempt at telling the story of how Bond became Bond, with a certain amount of soap operatic family drama and mythmaking tossed in. Not everyone was a fan of the approach. (I wasn't.) Still, many felt that this worked for Casino Royale, and Skyfall, each of those films giving viewers the sense that each of these was more than "another" Bond film. The reaction to Spectre, however, made fairly clear the limitations of that approach.

Is there much chance that the new team can come up with something, if only enough to give the franchise a bump like The Spy Who Loved Me, rather than continue a downward movement, the way A View to a Kill did?

I put that question to you, readers.