Another Take on the Cult of Celebrity

My usual first thought regarding the cult of celebrity is its foolishness--and the second, its essential backwardness, reflecting as it does a hierarchical outlook more befitting barbarians than civilized people (the more in as it is so much taken for granted). However, one alternative treatment of the theme that impressed me was David Walsh's discussion of the issue way back when Michael Jordan retired. Certainly he remarks the essentially inegalitarian character of a society where celebrity exists in such a manner. ("Excessive celebrity must be . . . a rationale for inequality and reinforces it." After all, "[t]he heaping of fame and wealth upon a single individual . . . is only possible and meaningful if the vast majority have no access to those rewards.") He noted, too, that the status of celebrities from the world of entertainment was partly a matter of the repellent, toxic quality of the public figures seen to be elsewhere. ("It was impossible for a sports star to swell" to such a "monumental size in the American popular consciousness" as Jordan did "as long as there were figures . . . respected, rightly or wrongly, for their accomplishments on behalf of society as a whole." In the era of the Clinton impeachment that was ongoing as Walsh wrote those words, he asked, "Who deserves such admiration?")

However, he also argued for the fascination with celebrity being a function of what one might (to use a different writer's famous phrase to which Walsh alludes), so many people's "leading lives of quiet desperation." The "millions" doing so,

going about their daily lives without any sense of a greater purpose to their existence than the struggle to make ends meet . . . denied richness and pleasure and variety and meaning . . . turn hungrily to the media-chronicled lives of celebrities--who apparently have everything they don't . . . who are "real" while they are, to themselves, non-existent--in search of a life with content.

He adds that "[t]his vicarious existence stands in for real existence, except because it is not real or substantial . . . can never fill them up, and so they are always desperate for more, something, anything to fill up the gaping hole."

In short, the celebrities "live the fantasy," or at least seem to be doing so, and other people find vicarious satisfaction in it, however faint or limited or tenuous--the more in as they are incessantly told that they too could be doing this, may someday be doing this. ("The media . . . encourages many young people to believe that they can escape their difficult conditions of life by following the basketball star's path. For ninety-nine point nine percent of them this is an illusion, and a bitter one.")

They may as well be the people in Philip K. Dick's The Three Stigmata of Palmer Eldritch, where off-world drug-trippers rely on "virtual" experience of a cushier life; at playing at "being" Perky Pat (ominously, as the atmosphere warms, endangering the survival of life on Earth . . .).

All this, of course, is very sad--but sad as it is it still strikes me as staggering in its stupidity, with stupider still those who exalt people's following celebrity in this way as some sort of need, when really it is at best a way of avoiding looking at their real needs and trying to satisfy those. If we indeed live in a world where quiet desperation is the lot of the mass, after all, they ought to be looking for more than vicarious living through mediated images of people acting the part of those to whom life has given everything as they try to get on after life has given them nothing, or next to it.